For the first time, Círculo Fortuny meets in Barcelona for its annual conference (Fortuny Day) to address the challenges of the digital experience in the high-end sector. Ian Rogers, Chief Digital Officer of the LVMH Group, visited Barcelona to attend the 6th Fortuny Day and share his experience of the digital transformation in the high-end sector.
Also participating in the event were industry experts and senior officials, like Sébastien Badault (MD France & Global BD Leader for Luxury Brands Category at Alibaba Group), Aleix Valls (Digital Senior Advisor, Grupo Colonial), Borja González del Regueral (Vice Dean of the IE School of Human Sciences & Technology), and José Mª Folache (CEO of TOUS).